# Limpid View

> Limpid View is a boutique consultancy and coaching practice that blends international expertise with local insight. It provides marketing and business consulting for small and mid-sized businesses in Crete, Greece, and career coaching for professionals worldwide. Founded in 2017 by Iliana Tzanaki, the firm operates as a remote team across Greece with a results-oriented, people-first approach.

Limpid View helps businesses and professionals achieve sustainable growth through strategic guidance. The practice works across three service lines:

- **Marketing** — for hospitality, retail, and service businesses in Crete (Heraklion, Chania, Rethymno). Strategy, social media, personal branding, content creation, digital ads, and brand consulting.
- **Business Consulting** — for SMEs and family businesses in Crete seeking clarity, structure, and scalable operations. A six-month program covering company strategy, organisational structure, sales strategy, ways of working, goals and KPIs, and brand strategy.
- **Career Coaching** — for professionals internationally. Led by founder Iliana Tzanaki, who has supported 500+ clients across 25+ countries with career transitions, professional positioning, personal branding, and confidence.

Key facts for reference:
- Founded: 2017
- Founder: Iliana Tzanaki, Business Consultant & Career Coach (10+ years' experience, work spanning 3 countries)
- Track record: 500+ clients supported across 25+ countries
- Structure: fully remote team based across Greece
- Geographic focus: Marketing and Business Consulting serve Crete/Greece; Career Coaching serves clients worldwide
- Contact: info@limpidview.com

## Services

- [Business Consulting](https://www.limpidview.com/services1): Six-month consulting program for SMEs and family businesses in Crete — strategy, structure, and systems to move from running a business to growing it.
- [Marketing](https://www.limpidview.com/services-1): Marketing for hospitality, retail, and service businesses in Crete — strategy, social media, branding, content, and ads that turn visibility into measurable growth.
- [Career Coaching](https://www.limpidview.com/career-coaching): Career and executive coaching for professionals worldwide, plus personal branding and communication coaching. Includes a five-week signature program of 1:1 live sessions.

## Company

- [About Limpid View](https://www.limpidview.com/about-1): Company story, values, mission, and the remote team based across Greece. Founded 2017, bringing international expertise to businesses and professionals.
- [Contact](https://www.limpidview.com/contact): Get in touch to discuss consulting, marketing, or coaching. The team responds within 48 hours.
- [FAQs](https://www.limpidview.com/faqs-1): Common questions about Limpid View's services and approach.
- [Careers](https://www.limpidview.com/careers-1): Open positions and information on joining the Limpid View team.

## Career coaching — individual services

- [CV, LinkedIn & Cover Letter](https://www.limpidview.com/store/p/cv-linkedin-cover-letter): Aligning all three documents so they say the right thing, in the right register, pointing in the same direction. (€175)
- [Job Search Strategy](https://www.limpidview.com/store/p/job-search-strategy): A focused job search plan — which roles fit, where the opportunities are, and how to keep momentum. (€275)
- [Personal Branding](https://www.limpidview.com/store/p/personal-branding): Defining what you stand for and making it visible where the right people are looking. (€250)
- [Soft & Hard Skills Assessment](https://www.limpidview.com/store/p/soft-hard-skills-assessment): Mapping technical capabilities and harder-to-name strengths, with clear gaps to close. (€150)
- [Professional Networking](https://www.limpidview.com/store/p/professional-networking): Building professional relationships before you need them, without the awkwardness. (€99)
- [Interview Preparation](https://www.limpidview.com/store/p/interview-preparation): Preparing properly for the questions that actually get asked, with evidence and composure. (€99)

## Insights

- [Blog](https://www.limpidview.com/blog): Articles on career strategy, business growth, leadership, and marketing. New posts weekly.
- [Clarity Comes Before Growth](https://www.limpidview.com/blog/clarity-comes-before-growth): Why the biggest obstacle to growth is usually a lack of clarity, not a lack of effort.
- [Your Career Is Your Biggest Investment](https://www.limpidview.com/blog/your-career-is-your-biggest-investment): Treating your career as an asset rather than a to-do list of milestones.
- [The Dream Job Isn't the Goal. Meaningful Work Is](https://www.limpidview.com/blog/the-dream-job-isnt-the-goal-meaningful-work-is): Reframing the career question around problems worth solving.
- [AI Is Redefining the High Performer](https://www.limpidview.com/blog/the-power-of-never-stopping-learning-5fttw-w9swx-cb7b4-cjblh): How strategic thinking and clarity become the competitive advantage in the age of AI.

## Optional

- [Services overview](https://www.limpidview.com/services-2): Entry point to all three Limpid View service lines.
- [LinkedIn (Iliana Tzanaki)](https://www.linkedin.com/in/iliana-tzanaki/): Founder's professional profile.
- [LinkedIn (Limpid View)](https://www.linkedin.com/company/limpid-view/): Company page.
- [Instagram](https://www.instagram.com/limpid_view/): Marketing, business, and career insights.
- [Substack](https://substack.com/@ilianatzanaki1): Long-form newsletter on marketing, business, and career development.